FlyersForBuyers.com

FROM LIFE OF RILEY & THE NATURAL CONSORTIUM

NATURAL BRAND CONSULTING SERVICES

You only get one chance to make a first impression! And, the natural product Sales & Marketing professionals at Life of Riley and
The Natural Consortium are here to help you put your best foot forward right from step one!

With years of hands-on experience in all facets of the natural products industry, they can consult with you on any number of crucial topics,
such as: product development and branding … product personality, including retail presentation and shelf presence … brand messaging and
marketing communications … exceptional acceptable ingredients … pricing and promotions … how to work with retailers and distributors …
how to find and work with reps … and much more, as well as specialized one-on-one business-building consulting through their
Natpreneur Head2Head Consulting, Coaching and Connecting Program.

Our natural product consultants offer up-to-date knowledge, keeping current in the areas of industry trends and challenges –
particularly with regard to today’s new way of working.  A little time spent with them now can save you a lot later.
Give us a call to find out how we can help you and your business!

NATURAL BRAND
CONSULTING SERVICES

You only get one chance to make a
first impression!

And, the natural product Sales & Marketing professionals at Life of Riley and The Natural Consortium are here to help you put your best foot forward right from step one!

With years of hands-on experience in all facets of the natural products industry, they can consult with you on any number of crucial topics, such as: product development and branding … product personality, including retail presentation and shelf presence … brand messaging and marketing communications … exceptional acceptable ingredients … pricing and promotions … how to work with retailers and distributors … how to find and work with reps … and much more, as well as specialized one-on-one business-building consulting through their Natpreneur Head2Head Consulting, Coaching and Connecting Program.

Our natural product consultants offer up-to-date knowledge, keeping current in the areas of industry trends and challenges – particularly with regard to today’s new way of working. A little time spent with them now can save you a lot later! Keep scrolling to find out how …

Are you new to the natural products industry or getting ready to launch your first brand?
Whether you are in the great idea stage, the wow-my-product-is-awesome-now-what stage
or the I-think-we-need-a-revamp stage ... we can help!

Are you new to the natural products industry or getting ready to launch your first brand? Whether you are in the great idea stage, the wow-my-product-is-awesome-now-what stage or the I-think-we-need-a-revamp stage ... we can help!

If you are asking yourself questions like these about your current or in-development brands …
you really should be asking us!

Who is my target market? What is my brand message and how do I communicate it?

What unique attributes does my brand have and how should I convey them? What is my “Product Personality”?
What is my “Story Behind the Product,” and who will care about it?

What brand collaterals do I need to have in order to effectively market my products? Is all of my copy well
written and optimized for B2B and the end consumers I want to reach? What is a Sell Sheet and what
information should always be on it?

Is my product unique enough? Is my product truly natural? What ingredients are and are not acceptable
in a natural product? Are my ingredients trending or waning?

Should I sell direct-to-store, through distributors or both? How do I work with sales reps and / or brokers
to increase their chances of success? What stores are right for my brand? What is an attractive price
point to consumers of my brand?

Can my target MSRP be met and still leave room (proper margins) to work with distributors? Can my
target MSRP be met and still leave room for attractive promotions? Can my target MSRP be met and still
allow my business to turn a profit? What kind of margins do the various retailers and distributors expect?

What other promotions do retailers and distributors expect and do they make sense for my brand?
What are MCBs? OIs? Case Stacks? Opening Order Deals? And how do they work?
Are demos still important and how do I make them effective?

Does my packaging design resonate with the consumers that I need to attract?
What information must be included on my packaging?

Will I need a co-packer? Pick & Pack? Warehouse? And how do I choose them?
What about shipping? Who pays for shipping costs?

 Ask us … We can help!

If you are asking yourself questions
like these about your current or
in-development brands …
you really should be asking us!

● Who is my target market? ● What is my brand message and how do I communicate it?

● What unique attributes does my brand have
and how should I convey them? ● What is my “Product Personality”? ● What is my “Story Behind the Product,” and who will
care about it?

● What brand collaterals do I need to have in order to effectively market my products? ● Is all of my copy well written and optimized for B2B and the end consumers I want to reach? ● What is a Sell Sheet and what information should always be on it?

● Is my product unique enough? ● Is my product truly natural? ● What ingredients are and are not acceptable in a natural product?
● Are my ingredients trending or waning?

● Should I sell direct-to-store, through distributors or both? ● How do I work with sales reps and / or brokers to increase their chances of success? ● What stores are right for my brand? ● What is an attractive price point to consumers of my brand?

● Can my target MSRP be met and still leave room (proper margins) to work with distributors? ● Can my target MSRP be met and still leave room for attractive promotions? ● Can my target MSRP be met and still allow my business to turn a profit?
● What kind of margins do the various
retailers and distributors expect?

● What other promotions do retailers and
distributors expect and do they make sense for my brand? ● What are MCBs? OIs? Case Stacks? Opening Order Deals? And how
do they work?
● Are demos still important and how
do I make them effective?

● Does my packaging design resonate with the consumers that I need to attract? ● What information must be included
on my packaging?

● Will I need a co-packer? Pick & Pack? Warehouse? And how do I choose them? ● What about shipping? Who pays for
shipping costs? 

 Ask us … We can help!

Special pricing available for multi-hour consulting packages!
Just fill out this form, and we will get back to you
with a no-obligation custom quote.

Special pricing available for
multi-hour consulting packages!
Just fill out this form, and
we will get back to you with a
no-obligation custom quote.

FlyersForBuyers.com

FROM LIFE OF RILEY & THE NATURAL CONSORTIUM

Natural Brand Consulting Introduction

Please fill out this form to give us an idea of your natural brand consulting needs. We will get back to you with a no-obligation quote if we think that our services are a good fit for your needs. Either way, we will be in touch within 48 hours. We look forward to helping you!
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